I’m getting more frequent and accidental calls for someone at Tyson. The urge to start helping these people is almost overwhelming. It’s like free entertainment.

A few years ago, Dawn and I bought decorative window film for a door glass. Due to a problem, I e-mailed the company, after carefully investigating and finding an email instead of a phone number. Through some accident of their own, I started getting included in their very private internal email chains. After writing them a couple of times (to inform them what was going on and telling them there was some sort of mix-up), I started participating in the emails, providing specifics that I created from thin air. And a couple of them started answering ME, even though the email was clearly under my real name and in no way resembled theirs. In one scenario, I gave them advice on endcap displays in a large home improvement chain; during another, my input involved some sort of scanner implementation that I knew nothing about – but nevertheless offered some solidly imagined solutions. In the last, email, I also recommended that Bob be left out of the display design, given the mess he had created before. Naturally, I didn’t even know whether the company I was getting emails from even employed someone named Bob. If they did, I giggled at the idea that a nonexistent employee like me might have made his coworkers wonder whether he might be doing a bad job.

 

 

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