Marketing 101

Today, when I walked in to see the counselor, I handed her this card. She’s accustomed to my sense of humor and laughs authentically when I catch her off-guard. I was incredibly lucky to randomly find her.

There’s a punchline to this. I told her that I came up with the perfect tagline for her as-of-yet written proposal for workgroup mental health discounts: Crazier By The Dozen.

“I’m not sure prospective clients would understand the humor.”

“Well, then they ARE crazy, aren’t they?”

I feel like I won at life in that brief moment.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s