YesOrNo.com

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Note: this is an older post. Seeing Netflix and a few other sites adopt an idea I’ve had forever makes me smile – as I recommended exactly this course of action several years ago in this blog post.

I’m going to start a website called “YesOrNo.” It will cover websites, restaurants, vehicles, tourists spots, movies, music and anything under the sun. It will be a testament to minimalism and focus in a world of too many options. If you are neutral to the website, movie, or restaurant, you don’t vote. No fence-sitting is allowed.

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Instead of being weighed down by too many details, there are only going to be 2 options: “yes” or “no.” No comments. No categories to obfuscate the response. No Yelp-like lawsuits alleging vote-fixing or reviews. Studies have shown that too many options reduces our happiness and satisfaction.

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Users will need to learn to be discerning with their votes. There will be neutral option. Either you vote or you don’t – but you’re going to need to decide between “yes” or “no.”

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There will be technical issues to address governing how to identify participants and/or lessen abuse of voting. That’s true of any website or business idea. Clever, motivated people combined with technology should eliminate all the major hurdles.

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With a social element, users can choose to add “trusted voters” to their logins so that they can refine their trusted opinions over time. This will allow you to ask the website to recommend a new place or experience to you, based on input from you and others who are similarly minded. In my scenario, however, the data will be limited to tallying without superfluous detail.

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Unlike Angie’s List, users won’t be expected to pay – as such services exclude much of the population. It does tend to cause an uptick in the “crazies” noticing your website, but again, technology can overcome most of the stupidity that will ensue.

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It’s so strange to see Tinder doing well. I’ve joked about yesorno.com for a long time, especially after an old-school website called “checkthegrid” died. On my old blog I had this idea designed, with screenshots and graphs. Like most people, though, my enthusiasm usually sputters at the implementation of an idea.

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At it’s heart, the website would be simple categories, with “green” indicating “yes,” and “red” equating to “no.”

 

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